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Marketing is an essential part of any business or organisation. It involves a range of activities aimed at promoting products or services to potential customers. One of the most effective ways to create effective offline marketing tools is through printed materials, such as booklets, banners, wall calendars, brochures, flags, and Christmas cards. In this blog, we’ll explore each of these materials in more detail and discuss how they can be used in your marketing strategy.
Booklets are a great way to provide detailed information about your products or services. They can be used as sales or marketing tools, product catalogues, or instructional manuals, amongst other things!
Booklets can be printed in a variety of sizes and formats, including saddle-stitched, perfect-bound, and spiral-bound. They can also be customised with full-colour images and graphics to make them more visually appealing. We’d recommend booklet printing for more in depth information about your business.
Banners are an excellent way to promote your business or event. They can be printed in a variety of sizes and materials, including vinyl, fabric, and mesh. Banners are typically hung outside, so they need to be designed to withstand the elements. A well-designed banner should be eye-catching and easy to read from a distance. You can include your logo, product images, and a call-to-action to encourage people to visit your business or attend your event.
Banners are best for short snappy messages – a new store opening, an event or a discount are all fantastic things to shout about with a custom printed banner. PVC banners are super durable, so will last outside for years to come! Design banners for free with our handy templates.
A popular offline marketing tool, wall calendars are a constant reminder of your brand and company. Wall calendars are a great way to promote your business or organisation. They can be customised with your company logo, images, and branding elements. They are a useful tool that can be displayed in offices, homes, and other locations.
A well-designed wall calendar can keep your brand top-of-mind all year round. You can even use them as promotional items to give away to clients or customers.
Another informative offline marketing tool for when you need to get a lot of information across.
Brochures are an effective way to provide detailed information about your products or services. They can be distributed at events, trade shows, or sent in the mail. Brochures can be designed in a variety of formats, including tri-fold, bi-fold, or booklet-style. They can be customised with high-quality images and graphics to make them visually appealing. A well-designed brochure can help to generate leads, increase sales, and create brand awareness.
When it comes to eye catching offline marketing methods, flags are your friend (fun with flags, anyone?) Flags are an excellent way to promote your business or organisation. They can be customised with your company logo, images, and branding elements. They can be used for outdoor events, trade shows, or hung outside your business.
Flags can be printed in a variety of sizes and materials, including vinyl, fabric, and mesh. They are a highly visible way to promote your brand and increase brand awareness.
Offline marketing at its most personal level! Christmas cards are a great way to show appreciation to your clients or customers during the holiday season. They can be customised with your company logo and branding elements.
You can also include a personalised message to show your appreciation for their business. A well-designed Christmas card can help keep your business at the forefront of customers’ minds all year round!
Floor stickers are an innovative and effective way to promote brands and products in today’s market. These adhesive decals are placed on floors, sidewalks, or any other flat surface, making them impossible for people to ignore as they go about their daily business. Floor stickers can feature eye-catching graphics, logos, or messages that can draw the attention of potential customers and create brand awareness.
Floor decals can be used in a variety of settings, including retail stores, trade shows, events, and public spaces. One of the main benefits of using floor stickers as a marketing tool is their versatility, as they can be customised to fit any brand’s unique message and aesthetic. Additionally, floor stickers are a cost-effective advertising option that can help businesses reach their target audience in a creative and memorable way.
Got a question regarding any of these offline marketing tools? Chat to us now!